Getting shortlisted for awards is very much part of life at RevLifter. As a company, we’ve claimed our fair share of victories over the years. But when one of our new technologies goes up for a prize all on its own – we can’t help but feel a heightened sense of pride.
This week, the pride hit home as we learned that RevWallet has been named a finalist in the Best Innovation category at the 2022 Global Performance Marketing Awards.
The awards, which take place on October 17, recognize the best in performance-based marketing worldwide. If RevWallet goes on to win, it will mark its second award in 2022, having claimed the Innovation prize at the Rakuten Golden Link Awards earlier this year.
Why is this happening?
In case you missed our announcement, RevWallet is the latest addition to our platform. It enables brands to centralize all their recommendations, deals, and marketing messages on an intuitive hub.
Customers qualify for new deals and recommendations all the time. They leave valuable signals whenever they head to a category page, add or remove an item from their cart, or examine a product in depth.
RevWallet reacts to these signals to condense a list of personalized recommendations that can stretch spend, boost conversions, and generally give customers precisely what they need at key points in their journey.
In a recent campaign with beauty brand Face the Future, RevWallet increased average order values (AOV) by 33% through incentives designed to stretch their spend. Meanwhile customers were given less of a reason to abandon the site due to the constant availability of deals.
We’re delighted to see RevWallet getting the reception it deserves, especially on a global scale.
